Quote and Credit

Quote and Credit

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Showing posts with label tobacco. Show all posts
Showing posts with label tobacco. Show all posts

Vintage Graphic Art of Murder Manilia Paper Tobacco Labels from Uncle Daniel and Oren Scotten of Detroit.






Early tobacco printing "mock-ups" on manila paper for the Uncle Daniel company in Detroit, Michigan.  The engravings are fragile, as manila paper tends to eat itself.   It is usually given to children for drawings, but in this case it was used, apparently, to draw up snazzy graphics to market carcinogenic dried weeds to unsuspecting, ill-informed and trusting naives...not that Uncle Daniel knew, of course.  The tobacco companies didn't start obfuscating what their product did to people until much later.

Daniel was Daniel Scotten.  He was the uncle of Oren Scotten, a precocious young man who entered the tobacco business at sixteen years of age.  By the age of twenty-five, he owned the whole show.  The American Tobacco Company bought him out eventually, making young Oren a millionaire and major land owner in Detroit.   Scotten, who passed away in 1906, is now buried, it is fair to say, along with each and every single one of his customers. 

Mr. Scotten, who was not required to place warning labels on his lethal product, was a highly regarded businessman.  He was an Elk, the fire commissioner for a time, an art collector,  an avid hunter and although you won't see him reported as such, a murderer.  

Group of "Uncle Daniel" Tobacco labels on manila paper, circa 1900.  Collection Jim Linderman

Lucky Strikes Takes to the AIR Skywriting as a Technique for Increasing Brand Recall and Advertising Effectiveness


Looks like the breeze has started to "clutter" the Lucky Strike "message" a bit.

Skywriting has never been measured for advertising effectiveness that I know of. Certainly "brand recall" would apply here. That is the measure of effectiveness advertising agencies fall back on after the campaign is over and sales have not climbed one tiny bit.

"Hey Charlie? Did you remember what them skywritin' pilots put up there in the sky" "Ayup, sure do Gordy, T'was the Lucky Strikes"

Brand Recall!

What we do not know if either Charlie or Gordy went to BUY a pack.

Similar era photographs of a "ground team" working on market share for a competitor are HERE.

Untitled Original Photograph (Lucky Strike Skywriting Advertisement) No date Circa 1950 Collection Jim Linderman

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