Before Nascar and their abundance of logos, automobile racers were hillbilly moonshiners who had to outrun the law. They were so good at it, a billion dollar sport was born. I recently saw a Gillette commercial full of supposedly recognizable drivers, but as I'm not a fan or follower, I'm afraid none were familiar to me. I also use the generic house brand of razor. I might not know the drivers, but I do know the logos on their tunics do not come cheap, and the cost is passed along to the consumer faster than a turbo-charged machine. Check out the bearded dude shading his eyes to see the crash...the cars are going so fast, they've already left his line of vision.
Original Auto Race photograph, Anonymous. Circa 1965? Collection Jim Linderman